Shutterstock - igor.stevanovic — Shutterstock - igor.stevanovic

We are what we think. Designing a positive media message.

August 16, 2015

Design and media together are a powerful team in creating and shaping opinions, both positive and negative. Promoting adversarial relationships fuels negative emotions like fear and anger. As effective as this type of communication can be, it increases the divide between groups and can further enhance existing biases and conflicts. Bringing people together with design thinking.

Shutterstock - Ivan Kruk — Shutterstock - Ivan Kruk

Collecting Notes and Thoughts all Day and Night

June 21, 2015

In the age of digital over stimulation, it’s helpful use digital notebooks so you can take notes and save articles for later consumption.

Shutterstock - Mitrija — Shutterstock - Mitrija

Building a brand’s ecosystem and trusting your gut

June 9, 2015

Using your digital channels to create a consolidated brand message is vital these days. Each medium has a different reach and engagement.

Shutterstock - Sfocato — Shutterstock - Sfocato

Putting the Pieces Together to Make a Stronger Ecosystem

June 7, 2015

The recent Verizon/AOL merger is a game changer. What Verizon appears to be creating is an ecosystem, one with great potential and one that its competitors cannot match. None of them have a comparable mix of mobile, web, TV and delivery platform and infrastructure. Verizon’s acquisitions appear to be designed to provide editorial content and advertising on many different media channels. The company is shifting its focus on to the “empowered consumer.”