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Edwin Kuo

Connecting strategy and execution with design systems
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Shutterstock - PGMart

Shutterstock - PGMart

Reimagining the Airline Travel Experience: A Discussion Topic

September 2, 2015

The airline industry is a perfect place for design to reimagine the experience. Are there any current airlines that are designing a human-centric experience that isn’t directed solely at first class travelers?

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In Insights Tags design thinking, design thinking. itsdesignthinking, edwin kuo, airline, user experience, economic value, new york times, human-centric experience, Travel, Human-Centered, human-centric, Design Systems, User Experience
Shutterstock - igor.stevanovic

Shutterstock - igor.stevanovic

We are what we think. Designing a positive media message.

August 16, 2015

Design and media together are a powerful team in creating and shaping opinions, both positive and negative. Promoting adversarial relationships fuels negative emotions like fear and anger. As effective as this type of communication can be, it increases the divide between groups and can further enhance existing biases and conflicts. Bringing people together with design thinking.

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In Insights Tags design, media, shaping opinions, negative emotions, communication, itsdesignthinking, design thinking, designthinking, ecosystem, system, message, negativity, positive message, decisions, Disruptive innovation, Design Systems, Ecosystem, Happiness, Media, Positive thinking
Shutterstock - Kubko 

Shutterstock - Kubko 

The Value of Publishing a Brand Ecosystem

July 1, 2015

More and more organizations are building brand ecosystems in order to engage with their audience.

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In News and Bits Tags Brand Trust, Design Systems, Design Thinking, Marketing, user needs, Design systems, systems thinking
shutterstock_97480205.jpg

Google designs a new look

June 28, 2015

RISD and Pratt Design Management alumni Evelyn Kim was the subject of a Fast Company article this week.

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In News and Bits Tags Fast Company, Evelyn Kim, Design Systems, Pratt Institute, Design Management, Google, DM program
Shutterstock - Ivan Kruk 

Shutterstock - Ivan Kruk 

Collecting Notes and Thoughts all Day and Night

June 21, 2015

In the age of digital over stimulation, it’s helpful use digital notebooks so you can take notes and save articles for later consumption.

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In News and Bits Tags apps, Digital Notebooks, Reference, Systems, ecosystem, Design Systems
Shutterstock - Sfocato 

Shutterstock - Sfocato 

Putting the Pieces Together to Make a Stronger Ecosystem

June 7, 2015

The recent Verizon/AOL merger is a game changer. What Verizon appears to be creating is an ecosystem, one with great potential and one that its competitors cannot match. None of them have a comparable mix of mobile, web, TV and delivery platform and infrastructure. Verizon’s acquisitions appear to be designed to provide editorial content and advertising on many different media channels. The company is shifting its focus on to the “empowered consumer.”

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In Insights Tags Design Systems, ecosystem, Media, Strategic Design, technology, aol, verizon, communication channels, advertising, content, delivery platform, verizon/aol merger
shutterstock_165977129.jpg

Are we driving appliances?

June 5, 2015

From Tesla to Ford to Honda, is technology taking over our driving experience? 

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In News and Bits Tags Tesla, Ford, Honda, Automobiles, technology, user experience, Design Systems, techcrunch.com, IBM, Tien Tzuo

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EDWIN KUO - edwin@edwinwebsite.net